11th August, 2023: Nykaa, India’s most preferred beauty and lifestyle destination, has brought back its hugely successful Beauty Bars with an exciting event at Amritsar’s Nexus Mall. Over 100 beauty enthusiasts were treated to a masterclass with renowned makeup artist Mehak Kawatra, where they learned tips and tricks to create an ultra glamourous look, using some of the biggest brands such as Schwarzkopf, Maybelline, Nykaa Cosmetics, Kay Beauty, NYX and Lotus Herbals. Featuring makeovers with essential makeup, hair and skincare products, Nykaa ensured that every attendee enjoyed the session and left looking and feeling fabulous.
Amritsar’s resident makeup artist Mehak Kawatra created a signature party look that can be easily taken from day to night. She started by prepping the model’s skin with the Lotus Professional PhytoRx Niacinamide + Vitamin C Booster Serum coupled with the Lotus Herbals UltraRx Sunscreen Serum SPF 60+ PA++++ and the Nykaa Cosmetics Matte to Last Foundation for a flawless base. In true party style, she highlighted the cheeks with Kay Beauty Blush in Sweetheart Pink mixed with the Maybelline Fit Me Blush. She completed the look with glittery eyes using the NYX Ultimate Shadow Palette, the Maybelline Colossal Mascara and a bold lip using the NYX Lip Lingerie XXL Matte Lipstick. To compliment the makeup look, Mehak created a beautiful hairdo sealed in place with the Schwarzkopf Professional Osis+ Sparkler hair spray.
Speaking about this much-loved consumer focused property, the Nykaa Spokesperson said, “Nykaa has remained committed to bringing the best brands, products, and trends from the world of beauty, closer to consumers in new and interesting formats. Our Beauty Bars have gained much popularity and love over the years, and we are thrilled with all the love Amritsar has shown us. We will be hosting several such Beauty Bars throughout the year, across multiple cities, and look forward to creating memorable experiences for our consumers with some of the most sought-after brands, experts and offers in beauty.”
An exciting and engaging concept by Nykaa, the Beauty Bars allow make-up enthusiasts to experience the latest trends, interact with some of the best brands and meet with experts from the world of beauty, in their home city. Follow the journey of Nykaa Beauty Bars at @MyNykaa on Instagram.
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